Top 10 Reasons to Work with a Freelancer

There are many benefits associated to working with a freelancer, including cost, expertise, efficiency, and flexibility. However, the below in no way downgrades the creative firms and marketing/ad agencies. I’ve hired, retained, and worked with some of the best in the business during my career and the services and resources they provide are invaluable and sometimes required for certain projects.

1. The Cost | Let's kick off with the obvious one everyone will have at one point considered. The average freelancer doesn’t have anywhere near the overhead of an established agency... so here is an immediate and tangible savings.
   
   
2. Simplicity | It’s easy for your project to become one of many when working with an agency... Freelancers tend to give a greater level of focus to clients.
   
   
3. We’re Always Here | Freelance is tough business, we work irregular hours to compete, often more than the 5 days a week our agency counterparts work and, as such, you’ve got a much better chance of pushing your project through quickly....
   
   
4. Direct Chain of Communication | Freelancers these days have to be experts in a number of disciplines... [They] generally have excellent procedures in place for handling both the client liaison aspect of the project as well as the actual implementation... [giving you] the confidence that you’re passing [your project directly to the person who will be doing the work]!
   
   
5. You Get the Expertise You Need | ...If you’re hiring a freelancer, you’re only paying for their skills. If you’re hiring an agency, their rates will be factoring in the cost to them of employing staff who do other things that may not be relevant to your particular project.
   
   
6. Your Project is More Important to a Freelancer | This may sound like a bold statement but freelancers tend to work from project to project so yours will, more often than not, be the most important thing they’re working on.
   
   
7. Speed | Dealing directly with the freelancer who is working on your project often shortens the time to completion. There’s no chain involved in getting your requirements implemented and changes can be done straight away rather than falling into the inbox of a designer in an agency who may have 20 other jobs [that need to be completed].
   
   
8. Freelancers Have Networks Too | An agency offers a multitude of resources which is reflected in their cost. Freelancers work with networks on a project basis based solely on requirements rather than keeping a salaried staff.
   
   
9. We Do The Work Anyway | Agencies often call in freelance/contract talent to work on projects that they don’t want to turn down but don’t have the in-house resources to complete at the time.
   
   
10. You’re Hiring the Right Person for the Job | Freelancers offer the exact skill set to complete your project, on time and within budget.

Source: www.welcomebrand.co.uk/blog